Southern Publishing and Media Co., Ltd. operates as a publishing company in China. It operates through six segments: Publishing; Distribution; Material Trading; Printing; Newspaper and Media; and Others. The company publishes and distributes books, newspapers, magazines, and electronic audio-visual publications. In addition, it is involved in the printed materials business, such as primary and secondary school textbooks, teaching aids, stationery, and general books; media business, such as digital publishing and mobile media, distribution, retail, printing material sales, and cross-media operation. Further, the company material trading activities comprises of selling of paper, pulp, printing machinery and equipment, ink, and other related products. Additionally, it offers CD PC materials, cultural paper, packaging paper, UV varnish, hot melt glue adhesive, and papermaking fungicides. The company was formerly known as Guangdong Southern Publishing and Media Ltd. Southern Publishing and Media Co., Ltd. was founded in 2008 and is based in Guangzhou, China.